How to Add Privacy Policy to WordPress Websites

It has become necessary for website owners to know how to add a privacy policy to WordPress interfaces. The reason behind this is the introduction of privacy protection laws in various jurisdictions of the world. Websites collect various kinds of information about their users directly or indirectly. Most of this data is of a personal nature such as names and contact details of individuals. Visitors want to ensure that the interface they are sharing their sensitive information with, will not disclose it to anyone else. The laws have also made it mandatory for websites to disclose to users the details of information and its usage. The easy nature of WordPress Website development has ensured that users can simply add a privacy page to their interfaces. Let’s look at how they can do so.

What Does A Privacy Policy Contain?

A privacy policy must contain all the ways in which a website is collecting information apart from the reasons. The following information is usually presented on a privacy policy page:

– Information collected from the visitors, e.g name, email ID, phone number etc.
– Methods used for gathering this information, e.g registration/ contact forms, cookies etc.
– Reasons for collecting this information.
– Third-party entities involved in collecting user information like Google AdSense
– Links to the privacy policies of advertising programs
– Contact information of the website owner
– The method through which users can block cookies or third-party advertisements

Why Does A Website Need A Privacy Policy?

As mentioned earlier, one of the biggest reasons for this is the enactment of privacy protection laws. The General Data Protection Regulation (GDPR), enforced by the European Union has made it mandatory for entities involved in gathering user information to disclose how they collect, share and use such data. This law has been introduced for protecting the personal data of EU citizens. All entities involved in accessing information of EU citizens have to adhere to the regulation, irrespective of their location. It will be pertinent if business owners draft a suitable policy before learning how to display it on their websites.

How To Add A Privacy Policy Page To WordPress Websites?

There are two ways to add a privacy policy to WordPress websites. Let’s take a look at both of them.

Method 1: By Creating A New Page

The first method involves creating a new page and then adding the privacy policy text to it. Following are the steps used in this method:

Step 1: Make A New Page

Access the admin dashboard of your WordPress installation using your username and password. Go to “Pages> Add New”. In the field provided in the next page, enter the name of your page as “Privacy Policy”.

Step 2: Add Text

You now need to add the whole text content of the policy to the page. It needs to be a detailed document which clearly explains the topic in detail. All information being asked for or willingly supplied by visitors needs to be mentioned along with their usage. Each and every method employed for the purpose also needs to be included. This can be a bit difficult for beginners or amateur users who would not know how to draft the document. WordPress plugin development has a solution to this problem. There are various plugins which can be used to generate the content of the policy. Include the name of your business and the contact information and then click “Publish” to create the page.

Step 3: Add The Link Of The New Page

You need to provide a link to the newly-created page on the website. Most interfaces, display this link in their footer so that it is visible on each page. You can adopt the same approach as it will also help save space on the main navigation menu. Add the following link to the footer.php file of your theme:

<a href=””>Privacy Policy</a>

The privacy policy page is now added to your website.

Method 2: Using The WordPress Privacy Policy Generator

This is the easiest of the two methods and does not require much effort on the user’s part. WordPress has a feature which can be used for generating the policy for an interface. It can be done using the following steps:

Step 1: Update The WordPress Installation

People who are not using the updated version of WordPress will not be seeing the privacy policy generator. Update your WordPress installation to the latest version.

Go to the admin dashboard and click on “Updates”. You will be shown all the updates available. Click on the “Update Now” tab.

Step 2: Create The Privacy Policy Page

Once WordPress has been updated to the latest version go to Settings> Privacy. You will see a screen similar to the one shown in the image given below.

Click on the “Create New Page” at the bottom of the screen. This will open the following page with the WordPress editor:

Some content has already been included in this part which can be used as a template for framing the policy. You can personalize the content by entering your business or website’s name at the required places.

Step 3: Displaying The Link

Once the content has been uploaded, you can display the link of the new page on the website by using a widget. Go to Appearance> Widgets. Put a text widget in the theme’s footer and include the link and text prompt in it.


It is essential to know about how to add privacy policy to WordPress websites as it is mandatorily required by the law to display the document on virtual interfaces.

Brandon graves is an experienced WordPress expert by profession and a technical writer by hobby. Presently she is attached with HireWPGeeks Ltd., the Leading company for converting website to Wordpress with a global reach. He is a passionate blogger and always look out for learning something new.

Leave a Reply